BuzzFeed’s Jonah Peretti Goes Long
This has been on my 'to read' list for too long, so I'm posting it here as a prompt, and for future reference as it's basically a how-to guide for media and the internet. With all his hires recently -- including my old internet friend Mat Honan -- it's pretty obvious Peretti wants to be more than just a meme generator. (Also, I love Q&As, I much prefer them over conventional prose-y interviews because they strip out all that density and make both sides more explicit: the interviewer's angle, and the subject's honesty.) #link