Poynter: Burned once, publishers are wary of Medium’s new subscription offering
Sigh. ‘Pivoting’ is great for start-ups and VCs, who must believe it’s a virtue to be so nimble. It’s not so good for their employees or contractors, those who supply the necessary labour, who can’t possibly be expected to follow suit. And it’s all in the service of an ad market that doesn’t have a metric for (and therefore, doesn’t understand) the way advertising works now. [c/o Kottke.org] #link